Encouragement Research & Results



126 documents found

Women and Cycling Survey 2013

This survey is the third annual survey conducted by the Heart Foundation and The Cycling Promotion Fund that looks at women cycling participation and attitudes.  The 2013 survey builds on the previous two surveys, ‘Riding a bike for transport’ (2011) and ‘Active travel to school’ (2012).

Fri 19th Apr 2013

Bicycling Choice and Gender Case Study: The Ohio State University

This article concludes that women are less likely to feel safe on a bike than men — particularly in an area with lots of car traffic. The study looked at the on-campus commute behavior of about 2,000 people, from faculty to undergrads. It recommends that adding off-road bike paths or improving bike lanes on general roads will make riding more appealing to women. 

Wed 20th Mar 2013

School travel behaviour in the Netherlands and Flanders

This paper presents an analysis of school travel behaviour in the Netherlands and Flanders, two European countries with high bicycle use. The study analyses two aspects of school travel behaviour: home-to-school distances and modal choice. Both are analysed for primary and secondary school students.

Sat 2nd Feb 2013

A systematic review of the effectiveness of organisational travel plans

This research reviewed the way organisational travel plans (OTPs) are assessed. OTPs aim to address health and sustainability goals in transport. Evidence for their effectiveness is lacking. The researchers recommend that OTP implementation needs to occur alongside robustly-designed epidemiologic studies. 

Thu 31st Jan 2013

Bicycle commuting market analysis using attitudinal market segmentation

This research segments the bicycle commuting market into several submarkets by travelers’ attitudes. It presents an approach for attitude-based market segmentation analysis. It idenitfies six subsegments with distinct attitudes towards commuting travel and examines the  characteristics of each market segment. It discusses targetted policies to increase bicycling within each submarket.

Wed 9th Jan 2013

Strategies to increase physical activity among youth

This report identifies interventions that can help increase physical activity in youth across a variety of settings. The report recognises that changes involving the built environment are promising and merit implementation even as the evidence continues to evolve. 

Tue 8th Jan 2013

What are the ingredients of successful travel behavioural change campaigns?

This research paper examines evidence from 20 behavioural change projects and identifies common and specific elements which led to their success. The paper identifies best practice elements for travel campaigns and finds successful design elements are specific to target group and behavioural aims, and that social marketing provides a solid guiding set of principles for campaign design. 

Thu 15th Nov 2012

Walking and cycling: local measures to promote walking and cycling as forms of travel or recreation

In November 2012 the UK public health body the National Institute for Health and Clinical Excellence (NICE), which develops clinical guidelines for the National Health Service, released guidelines putting cycling and walking at the centre of efforts to improve the nation’s health, saying they should become the norm for short journeys and should be encouraged throughout local communities.

Wed 14th Nov 2012

Examining the potential for modal change: Motivators and barriers for bicycle commuting

This research paper examines the effect of various motivators, barriers and policy related interventions (i.e., personal, social and physical–environmental factors) on bicycle commuting in Dares-Salaam, Tanzania.

Wed 7th Nov 2012

Common ground: Eight factors that influence walking and biking to school

This research, published in the journal Transport Policy in November 2012, reviewed quantitative and qualitative research and identified eight common factors that influenced the choice of active travel to school: distance to school, parental fear of traffic and crime, family schedule constraints and values, neighborhood and family resources and culture, weather, and school characteristics.

Tue 23rd Oct 2012